Cancel OK

Westervelt Announces Leadership Changes

General News

The Westervelt Company recently announced a new Chief Operating Officer role.

Cade Warner has been promoted to Chief Operating Officer, effective January 1, 2023. He is currently Chief Sustainability Officer. In Cade’s new role, he will be responsible for the five business operations of The Westervelt Company – Forest Resources, Wood Products, Ecological Services, Real Estate and New Zealand, as well as Business Development and Information Services. He will work closely with President and CEO Brian Luoma in overseeing operations and implementing the strategic plan of The Westervelt Company.

“We are continuing to prepare our next generation of leaders,” said Luoma. “I have tremendous confidence in Cade’s leadership ability as we continue our focus on disciplined growth, operating sustainably and ensuring that we promote operational excellence across the Company. This is an exciting move for us as we work to constantly improve the effectiveness of our organization.”

About The Westervelt Company

The Westervelt Company, a privately held company headquartered in Tuscaloosa, Ala., was founded in 1884 and is currently under the fourth generation of family leadership. Westervelt is an industry leader in land management, wood products manufacturing and environmental mitigation. The company is recognized for excellence in sustainable forest management, responsibly sourced forest products and services, natural resource stewardship and ecosystem conservation. With more than half a million acres of land under Westervelt management, Westervelt’s diverse businesses all work together to ensure the sustainable stewardship of natural resources today, tomorrow and for many generations to come.


Susan Poole, APR – Corporate Marketing and Public Relations Director – – (205) 562-5438

Source: The Westervelt Company, Inc.